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CHALLENGE

The FOCUS CLAN is the most interesting, most innovative, and most successful FIFA team in the German-speaking world and distinguishes itself, among other things, by the unique combination of its team members – such as the current FIFA world champion MoAuba as well as the most famous German FIFA Influencer Proownez. The four players have a cumulative total of more than two million followers and subscribers on social media. In addition, FOKUS is an asset that can always come up with new and exciting innovations off the digital turf.  

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FOKUS CLAN
X STARK

SOLUTION

Whether it’s a charity stream for a good cause, creative activation with the team’s partners, or its own innovative merchandising line that was quickly sold out among fans – the team has established itself as a pioneer in the esports scene many times over. As STARK Esports, we have been advising the FOKUS CLAN on strategic issues and marketing from the very beginning. Furthermore, we have already implemented creative services for the team on many occasions.  

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+ Bochum, Germany
+ Biberist, Switzerland
+ Wallisellen, Switzerland
+ Nowosibirsk, Russia